As part of celebrations to mark RNF’s 10th anniversary and the launch of our own, white-label app offering BEAM COMMERCE we’re giving away four, fully-branded ordering apps.
BEAM COMMERCE will work across mobile, tablet and desktop and enables wholesalers across the spectrum to make the most of mobile technology to boost sales. It will also provide access to RNF’s unique BEAM Customer Engagement Platform.
Rob Mannion, founder and managing director of RNF, said: “The accessibility of digital technology and smartphones in particular has revolutionised customer buying patterns over recent years. When we launched the first wholesale app nearly five years ago, the vast majority of purchases still took place in depot, with a small percentage of customers also making use of web-based ordering facilities. Today, mobile ordering apps are the fastest-growing channel for many wholesalers, with some of our customers experiencing triple-digit growth in this area. One reason behind this trend is that native apps offer a far more personalised experience than mobile-optimised websites, allowing wholesalers to tailor customer communications to maximise sales.”
The BEAM COMMERCE app can be fully branded by each wholesaler and unlike traditional apps, which are device specific, works and synchronises across mobile, tablet and desktop devices. It also comes with RNF’s Customer Engagement Platform BEAM built-in as standard, allowing wholesalers to tailor the in-app experience to reflect the buying habits and preferences of individual customers. This is a key part of the app’s functionality, ensuring customer communications are relevant and timely as well as opening up new revenue streams through the sale of rich-content, in-app advertising and push notification campaigns.
To mark the launch of the white-label app, RNF is running The Big App Giveaway – a year-long competition that will see four wholesalers receiving their own version of the white-label app free of charge for one year. One winner will be chosen by a panel of industry experts each quarter, and will receive a fully-branded version of the BEAM COMMERCE transactional app, supercharged with the customer engagement platform and initial training to make the most of its potential.
To be in with a chance of winning, wholesalers should complete the entry form here and submit it by the end of the relevant quarter. Winners will be announced within 30 days with their apps going live shortly afterwards.